How Digital Assistants Like Siri and Cortana are Changing Search

For years, people have dreamed of a high-tech virtual assistant that helps them organize their lives. Until recently, this dream has been some far-fetched, sci-fi fantasy that many consumers simply thought would never come true.

Today, however, digital assistants like Siri, Cortana, and Alexa come built into our devices. While these digital assistants ma…

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